Jane Wurwand, Founder of Dermalogica
"I think my first piece of advice would be to focus: get your intention, your goal and your brand tight – really tight. What is it that you do and why are you doing it? You have to hone in, not just on your business, but also who is the target audience your message is going to resonate with?"
"I would tell my younger self to trust the outcome is going to be okay. Don’t fret, don’t worry about the outcome. If you are making the dots – if you’re looking at the dots on paper and it’s not random - it’s all going to join up and it’s going to be fine. Keep making the dots."
"And I would tell myself not to think you’re going to get a result straight away, every single time. In any good gardening, when you’re planting, some things come up straight away, other times you put seeds in and don’t see anything happening for ages. But you have to trust it will all grow – if you’re doing the right things it’s going to be there."
thisismoneyUK, Photograph via Forbes