Pleasant Rowland, educator, philanthropist, and founder of the Pleasant Company, which creatred the American Girl brand.
"Success isn't in the concept. It's in the execution. And that's what's so exhausting for an entrepreneur. If you have a strong vision--and mine was incredibly detailed--you can't let any piece of its execution go. Everything has to be a ten.”
"I started Pleasant Company when I was 45 and I'd already had several careers. I'd been an elementary school teacher, a TV news reporter, the author of reading textbooks, and the publisher of a small magazine. I had no formal business education. In 1984 my husband invited me to join him at a convention at Colonial Williamsburg. Off I went, thinking I was going to have a nice little vacation. Instead it turned into one of the seminal experiences of my life. I loved sitting in the pew where George Washington went to church and standing where Patrick Henry orated. I loved the costumes, the homes, the accessories of everyday life--all of it completely engaged me. I remember sitting on a bench in the shade, reflecting on what a poor job schools do of teaching history, and how sad it was that more kids couldn't visit this fabulous classroom of living history. Was there some way I could bring history alive for them, the way Williamsburg had for me?"
CNN Money, Photograph via Syracuse